Definitely, Maybe backdrop

Definitely, Maybe movie poster

Definitely, Maybe

2008 • PG-13 • 1h 52m • Comedy, Drama, Romance • Universal Pictures

Three relationships. Three disasters. One last chance.

🍅 71% 72%

59

3.34

7.1

Box office summary

Opening Weekend

$9.8M

3-day opening

Domestic Total

$32.2M

Final

Worldwide Total

$55.6M

$23.4M international

Domestic Legs3.3x

Budget$7M

2008 Rank#91

Compare with other movies

Cast & Crew

Ryan Reynolds Starring

Isla Fisher Starring

Rachel Weisz Starring

Elizabeth Banks

Elizabeth Banks Starring

Abigail Breslin

Abigail Breslin Starring

Kevin Kline Starring

ScreenplayAdam Brooks Produced byTim Bevan, Eric Fellner CinematographyFlorian Ballhaus Music byClint Mansell StudioUniversal Pictures

The run

WkWeekendRankGrossChgTheatersAvgTotal

1 Feb 15-17 5 $9.8M — 2,204 $4,430 $12.9M

2 Feb 22-24 6 $5.2M −46.6% 2,220 $2,350 $21.8M

3 Feb 29-Mar 2 10 $3.4M −35.2% 2,189 $1,545 $26.7M

4 Mar 7-9 14 $1.7M −50.3% 1,556 $1,080 $29.4M

5 Mar 14-16 17 $695.5K −58.6% 647 $1,075 $30.7M

6 Mar 21-23 26 $372.3K −46.5% 378 $985 $31.4M

7 Mar 28-30 33 $215.8K −42.1% 260 $830 $31.8M

8 Apr 4-6 37 $105.2K −51.3% 171 $615 $32.0M

DateRankGrossDailyWeeklyTotalTheatersAvgDay

Thu Feb 14 #4 $3.1M — $3.1M 2,204 $1,415 1

Fri Feb 15 #5 $3.0M −4% $6.1M 2,204 $1,360 2

Sat Feb 16 #5 $3.9M +32% $10.1M 2,204 $1,790 3

Sun Feb 17 #5 $2.8M −28% $12.9M 2,204 $1,280 4

Mon Feb 18 #5 $1.7M −39% $14.6M 2,204 $775 5

Tue Feb 19 #5 $705.5K −59% $15.3M 2,204 $320 6

Wed Feb 20 #5 $627.9K −11% $15.9M 2,204 $285 7

Thu Feb 21 #5 $672.1K +7% −78% $16.6M 2,204 $305 8

Fri Feb 22 #6 $1.6M +143% −46% $18.2M 2,220 $735 9

Sat Feb 23 #6 $2.4M +47% −39% $20.6M 2,220 $1,080 10

Sun Feb 24 #6 $1.2M −50% −58% $21.8M 2,220 $535 11

Mon Feb 25 #7 $332.8K −72% −81% $22.1M 2,220 $150 12

Tue Feb 26 #6 $365.8K +10% −48% $22.5M 2,220 $165 13

Wed Feb 27 #6 $378.1K +3% −40% $22.9M 2,220 $170 14

Thu Feb 28 #6 $377.0K — −44% $23.3M 2,220 $170 15

Fri Feb 29 #9 $1.0M +170% −38% $24.3M 2,187 $465 16

Sat Mar 1 #11 $1.5M +51% −36% $25.8M 2,187 $701 17

Sun Mar 2 #10 $831.8K −46% −30% $26.7M 2,187 $380 18

Mon Mar 3 #9 $241.2K −71% −28% $26.9M 2,187 $110 19

Tue Mar 4 #9 $273.0K +13% −25% $27.2M 2,187 $125 20

Wed Mar 5 #9 $252.8K −7% −33% $27.4M 2,187 $116 21

Thu Mar 6 #9 $273.8K +8% −27% $27.7M 2,187 $125 22

Fri Mar 7 #14 $521.3K +90% −49% $28.2M 1,556 $335 23

Sat Mar 8 #14 $746.9K +43% −51% $29.0M 1,556 $480 24

Sun Mar 9 #14 $412.3K −45% −50% $29.4M 1,556 $265 25

Mon Mar 10 #14 $147.3K −64% −39% $29.5M 1,556 $95 26

Tue Mar 11 #14 $156.2K +6% −43% $29.7M 1,556 $100 27

Wed Mar 12 #13 $155.6K — −38% $29.8M 1,556 $100 28

Cumulative total$29.8M

Feb 14Feb 21Feb 28Mar 5Mar 12

Weekend grossWk 8 · $105.2K

$9.8M

$5.2M

$3.4M

$1.7M

$695.5K

$372.3K

$215.8K

$105.2K

W1W2W3W4W5W6W7W8

Theater countPeak 2,220 → 1,556 −29.9%

2,204 open1,556 now

Weekend-over-weekend dropWk 8 · −51.3%

−46.6%

W1→2

−35.2%

W2→3

−50.3%

W3→4

−58.6%

W4→5

−46.5%

W5→6

−42.1%

W6→7

−51.3%

W7→8

Steepest −58.6%Best hold −35.2%

Profitability

Return on Budget

Theatrical breakeven point is approx. 2.5x production budget

Domestic vs International Split

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